AI QA Contact Center: Accuracy Is The Wrong Metric
Vendors pitch 92.8% accuracy — why that number tells you nothing about QA quality, and what to measure instead.
John Iosifov · 9 min read
Satisfaction measured on 100% of contacts instead of the few who answer a survey.
Vendors pitch 92.8% accuracy — why that number tells you nothing about QA quality, and what to measure instead.
John Iosifov · 9 min read
Your CSAT score averages away your worst customers. DSAT measures dissatisfaction directly — and predicts churn 3x more accurately. Here's how to use it.
John Iosifov · 6 min read
Contact center SLAs measure speed of answer and call it service.
Ender Turing Team · 4 min read
Twelve seconds of silence on a customer call increases churn risk by 47%.
John Iosifov · 6 min read
First Response Time is one of the most tracked contact center KPIs and one of the easiest to game. Here’s why fast first responses often hide slow resolutions.
Ender Turing Team · 4 min read
93% of customers expect issues solved on first call. Industry standard is 70-80% FCR.
Olena Iosifova · 4 min read
90% of customers prioritize problem resolution. Learn how to optimize after-call work with detailed note-taking, automation, and AI tools.
Olena Iosifova · 6 min read
ASA, abandonment rate, FCR, AHT, NPS/CSAT, and sales per agent — learn how to measure customer experience, agent productivity, and loyalty.
Olena Iosifova · 5 min read
Every conversation analyzed in seconds, quality on every call, answers you can ask for. Free plan with no expiry.